All Posts By

Scott Ambler

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Choose Your WoW! How Agile Software Teams Can Optimize Their Way of Working (WoW)

We like to say that agile teams own their own process by choosing their way of working, their “WoW.” This of course is easier said than done because there are several aspects to WoW. First, our team needs to know how to choose the appropriate lifecycle for the situation that we face. Should we take a Scrum-based approach, a lean/Kanban-based approach, a continuous delivery approach, or an exploratory/lean startup approach? Second, what practices should the team adopt? How do they fit together? When should we apply them? Third, what artifacts should the team create? When should they be created? To what level of detail? Finally, how do we evolve our WoW as we experiment and learn?

There are several strategies that we could choose to follow when we tailor and evolve our WoW. A common approach is to adopt a prescriptive method or framework such as Scrum or SAFe and follow it, but our team will soon find itself in “method prison” with no guidance for how to improve from there. A second approach is to bootstrap our WoW, to figure it out on our own. This works, but it is a very slow and expensive strategy in practice. A third strategy is to hire an agile coach, but sadly in practice the majority of coaches seem to be like professors who are only a chapter or two ahead of their students. Or we could take a more disciplined, streamlined approach and leverage the experiences of the thousands of teams who have already struggled through the very issues that our team currently faces. This is something we call Guided Continuous Improvement (GCI), which is effectively a Kaizen loop on steroids.


  • An understanding of agile fundamentals
  • Some experience on an agile team
  • An open mind


  1. Being Agile: Principles for agile and lean in the enterprise
  2. Context counts: The Software Development Context Framework (SDFC)
  3. Guided Continuous Improvement (GCI)
  4. Identify your initial Way of Working (WoW) – Tailoring your approach for the right outcomes
  5. Breaking out of “method prison” – How to evolve beyond Scrum, SAFe, and others
  6. Choosing an appropriate lifecycle – Scrum? Kanban? Continuous Delivery? Exploratory?
  7. Improve your WoW – Evolve your approach through thoughtful experiments

Learning Outcomes:

  • Every agile/lean team will form a unique way of working (WoW)
  • How to choose between Scrum-based, Kanban-based, Experimental, and Continuous Delivery lifecycles yet still enable consistent governance between them
  • How to use light-weight process guidance to enable teams to choose and evolve their WoW

Dr. Alexander Brunner

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Analysis and Presentation of Blockchain Data in Real-time


In this state-of-the art use case, the Data Vault 2.0 Business Intelligence is applied to extract Information from Etherium-blockchain data in near real-time. Thereby, the ingestion of semi-structured data is covered as well its processing on an MPP-system. In addition, the talk provides tips and tricks for Greenplum databases.


With extensive experience in Information Technology stretching over more than 10 years, Dr. Alexander Brunner is a Scalefree Partner for the finance sector since October 2018. As a senior IT- and financial risk management professional, he has expertise in conducting technical- as well as business-driven projects at investment banks, credit banks, state-owned banks and real-estate banks. He has focused on the introduction of risk management systems, financial engineering (robo-advisory) and advising financial institutions to meet regulatory requirements regarding liquidity- and market risk.

Sven Börjesson

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Empowering your team is essential for successfully implementing your enterprise data warehousing strategy. The Scalefree Project Process Model is the key for enabling the capabilities of your organisation and building solutions successfully.



Sven Börjesson has more than 15 years of experience in Information Technology with a focus on Business Intelligence solutions. He mainly worked in end-to-end BI projects from the strategy definition and requirements analysis all the way to the design and implementation of BI solutions. After managing projects following different models and standards like Waterfall and PMI, he recognized the charm of an agile approach to adapt to fast-changing requirements. Since then Sven engages himself in agile initiatives based on Data Vault 2.0. Since June 2018 Sven is a Scalefree Partner for the insurance sector.

Volker Nürnberg

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Volker Nürnberg

Process control in Data Vault






As a solution architect, Volker Nürnberg designed data driven IT solutions in different industries for over 15 years. Studying electronics engineering and working as a Quality Manager he developed a deep comprehension of technologies, process modeling and data control. Sharing knowledge is one of his passions and his certification in NLP coaching supports training, consulting and coaching Data Vault 2.0 and building Enterprise-, IT- and Data Architectures. Volker is Dipl.-Ing., certified Data Vault 2.0 Practitioner & authorized Data Vault 2.0 Trainer.